PAO Severstal (MICEX-RTS: CHMF; LSE: SVST), one of the largest in the world.
a vertically integrated steel and mining companies,
announces the launch of an online platform for Metalworking - Metal Processig
Hub. Metal Processig Hub will become the first platform in the industry to
the Russian market, where customers will be able to place the order as in the full cycle of production,
and on the specific type of work.

Online platform provides end users access to a distributed
the network production capacities of the partners platform for the rapid
production and/or metal parts.

At the start of the project industrial partners, the platform will be the company.
"Severstal" ("Severstal-metiz" machine center "SSM-Tyazhmash"
"Severstal Steel Solutions" and service metallotsentr "SMTS-Kolpino"), and
other companies included in the "Severgroup". In the future, will be involved
external production capacity. Every enterprise when connecting to
the platform will undergo a rigorous audit and shall be certified by
the quality management system ISO 9001.

One of the key tasks of the platform is to make the whole process from order placement
to the finished products in the most efficient and convenient for the client.
the Client creates a request on the website
http://mph.severstal.com after which
is a need for the enterprises to manufacture the desired customer
part/type of work. The next step - the customer will receive several proposals from
potential executors of the order from which he chooses the most appropriate
(price, deadline, volume, etc.). Following this, the parties enter into a contract
delivery and the company begins to perform the order control
specialists of Severstal. The final stage is testing of products, packaging and
delivery to the customer.

At the stage of preparation for the launch of the project interest in working with the platform has already been
confirmed a number of major customers mainly from engineering
sector.

"the Creation of a common online platform for the exchange of orders allows you to solve a
number of questions as on the client side and on the side of production. In
particular, it reduces the time of search for a reliable supplier and run time
order, market, transparent pricing, more effective
use of raw materials and preloading those parts of manufacturing, power
of which is idle due to the seasonal decline in demand or in mind different
the speed of the passage of the workpieces for processing. It is especially important to emphasize that every
order unique, adapted to the client's needs and specific conditions
use products that meets multiple strategic
priorities of the company "New opportunities" and "Excellent client experience"
commented the head of Department on development of digital businesses.
"Severstal" Sergey Khabarov.

"O-demad maufacturig is a new stage of development of the industry, which is
significantly changes the existing user experience based on a large
number of iterations by e-mail and phone in a more efficient
digital interaction between customers and manufacturers. We see a noticeable
the development and success of such platforms in the markets of USA and Europe. Given the increasing
the trend to use digital channels of communication in the current situation.
we believe that the development of the digital platform solutions for the industry in
the Russian market has considerable potential. I am convinced that our digital
platform will allow you to simplify the process of ordering and producing the right
client products, and its base will be considerably expanded due to new
partners. Our goal is to help our partners and clients to improve their
effectiveness, faster and cheaper to find new orders and opportunities for
production, and ultimately increase the efficiency of Russian
metal industry and opportunities to increase consumption
of our products. This is an important step in creating a digital ecosystem "Severstal"
- noted the Director of business development and corporate venture projects.
Severstal, Andrey Laptev.

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