Leapmotor is positioning itself as a benchmark for Chinese manufacturers of new-energy vehicles entering the global market, combining rapid growth in the domestic market with an increasingly structured strategy in foreign markets, Gasgoo writes. The Chinese market for new-energy vehicles (NEV) is entering a new phase: the penetration rate of such passenger cars in the domestic market has reached 62.5%, and exports are becoming extremely important as competition intensifies.
In this context, Leapmotor has chosen a joint venture-based approach that involves sharing sales channels and jointly building production facilities, rather than relying solely on exports or wholly owned factories. Through its partnership with Stellantis, the company has entered the markets of more than 40 countries and regions and established almost 1,000 points of sale and after-sales service, of which more than 850 are located in Europe. From January to May 2026, Leapmotor exported more than 75,000 vehicles, topping Chinese startup brands NEV, and shipments reached 81,569 units in May, making it the first new electric vehicle brand to exceed the 80,000-unit mark of monthly sales. Its growth is supported by a wide range of products, powerful proprietary technologies, cost control and components of its own design. Abroad, Leapmotor is moving from exporting cars to local assembly in Spain, Malaysia and Myanmar, which helps reduce the risks associated with duties and logistics.
The company's philosophy "Created in China, the standard for the world" reflects the transition from selling Chinese cars abroad to building a global system based on products, sales channels, production facilities and brand trust.
