The success of a business depends not only on the competent work of managers, sellers, the range of goods, but also on the design of the store space. The right choice of commercial equipment (TO) ensures a high level of sales and an inexhaustible flow of customers.
What is it
Trading equipment is a complex of various devices that are used on the territory of enterprises of both wholesale and retail trade.
Classification of commercial equipment
These designs can be classified according to different criteria. For example, by type of trade. It can be:
industrial;
food;
universal ;
Self-service (progressive).
There are different categories of maintenance.
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Used for transportation and handling.
This includes, for example, refrigerator cars for products that quickly deteriorate, tankers for live fish.
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Designs for storing and displaying goods.
This category of TO is perhaps the widest. It includes showcases, racks, counters, plexiglass racks, mannequins, hangers, refrigeration equipment, trade panels, shopping baskets and carts, modular systems, stalls, tables, chairs, etc.
Devices for product processing, weighing and settlement with visitors.
This group includes cash registers, dial or electronic scales.
both automated and mechanized equipment, cargo mechanisms, machines that pack and unpack goods, containers for storing products of the same category. All this also applies to commercial equipment, as well as:
fabric unwinders; li>
devices for printing price tags and attaching them to goods (etiquette guns);
product labels;
control and measuring devices;
fencing and security systems;
luminous cubes, demonstration cylinders.
In some large shopping centers, as well as in cafes, restaurants, coffee makers, juicers, ice cream carts, and cocktail machines are used. All this is also retail equipment.
Finally, all kinds of stands, knives, scissors, that is, inventory, are also referred to as maintenance.
Requirements for retail equipment
They differ depending on which outlet will be installed.
Grocery store
Such MOT should, on the one hand, provide customers with open access to products, on the other hand, to maintain their quality in compliance with storage conditions.
Shelving, counters, display cases, freezing and refrigeration equipment are installed in such rooms. Refrigerators should be not only functional, but also elegant, fit into the interior.
Confectionery shop
Glass showcases and display racks, as well as refrigerating chambers are placed here to store finished products. Keep in mind that cakes and pastries have a short shelf life, so pastry equipment must be of impeccable quality.
Coffee makers, cocktail machines and customer furniture will also come in handy if you want to combine a pastry shop with a small cafe .
Shop for the sale of clothing and accessories
It is important to place a TO here, with the help of which textiles will retain their quality, will not wrinkle, and do not form pellets on them. At the same time, it is of great importance how you present outfits, shoes, accessories to guests.
First of all, take care of hangers with hangers and racks. At the first, they usually hang clothes that wrinkle easily - blouses, dresses, sundresses, shirts, suits (trousers and jackets), spectacular underwear. On the second, you can lay out jeans, hoodies, sweaters, that is, things that do not need to be hung out and which, if necessary, the visitor can take, examine on their own, and then fold and return to the shelf.
Mannequins are of great importance . They are used, in particular, in external showcases to attract the attention of potential buyers, and are also used in trading floors. Demonstration dolls are usually used to present items from new collections or sale products.
Also, do not forget about such important elements as shopping mirrors so that customers can evaluate the appearance of the outfit and make a purchase decision. They are located both in the hall and in the fitting rooms.
Banquettes are indispensable in shoe stores. However, they will not be superfluous in other outlets: it is always a pleasure to sit down and relax on such ottomans while shopping.
Exhibition
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