The company of the metallurgical segment En + Group Rusal together with the Budweiser Brewing Group (a division of AB InBev in the UK), CANPACK (a global manufacturer of aluminum cans) and ELVAL (an expert in the field of rolled aluminum) announced the launch of a pilot project for the production of beer cans AB InBev with the lowest carbon footprint.
The project will produce 5 million 440 ml Budweiser cans from low carbon aluminum produced using inert anode technology using renewable electricity. The products will be available in retail stores throughout the UK in fall 2021.
The cans will be produced by Canpack UK using renewable electricity, as well as aluminum coils from Elval's rolling division, ElvalHalcor.
“Like our consumers, we are also concerned about climate change. We want to make it as easy as possible for people to choose organic products in their daily life: whether it be beer brewed from local ingredients using renewable electricity, or a drink in low-carbon packaging, which we now have, ”said Mauricio Quindro. Sustainability Director, Budweiser Brewing Group.
The metal was obtained by replacing standard primary aluminum with ALLOW INERTA aluminum - a metal produced by Rusal using advanced inert anode technology. It helps reduce the carbon footprint of aluminum to levels unprecedented in the industry. The drinks will be bottled at Budweiser Brewing Group UK&I in Magore, South Wales and Samlesbury, Lancashire, all powered by renewable electricity.
Rusal's aluminum inert anode technology uses renewable energies and emits only one thousandth of the current industry average - less than 0.01 tonne CO2 equivalent per tonne metal, compared to 12 tonnes CO2e per tonne aluminum industry average. ALLOW INERTA's carbon footprint at all stages of production - from bauxite mining to foundry - is below the industry average by more than 85% and amounts to 2.5 tonnes of CO2 per tonne of aluminum.
The drinks will be bottled at the Budweiser Brewing Group UK&I breweries in Magore, South Wales and Samlesbury, Lancashire, all powered by renewable electricity.